Blog
DOUBLE YOUR BRAND VISIBILITY BY WORKING WITH BRAND PARTNERS
WRITTEN BY LOUISE SANSOM Every brand can benefit from being seen by more people. Reaching a bigger audience can lead to higher engagement, stronger brand advocacy, loyalty, and of course, sales. How can you give your brand visibility an instant boost? One highly...
MEET YOUR FUTURE CUSTOMERS AND CONNECT WITH YOUR TARGET MARKET
WRITTEN BY LOUISE SANSOM Whether you’re an innovative start-up, a one-man band, or an established household name, the goals of marketing are the same: reaching and connecting with the people who want to know about your product. Successful marketing is key to a...
3 WAYS TO BOOST BRAND VISIBILITY
WRITTEN BY LOUISE SANSOM Competition is fierce and it’s not easy to stand out in a crowded market. A strong brand can help – so much more than a bold logo or catchy tagline, your brand should instantly communicate your company’s values, personality, and reputation,...
5 STEPS TO BUILDING A BETTER BRAND STORY
WRITTEN BY LOUISE SANSOM WHAT IS A BRAND STORY? Human beings are wired for stories. Brand stories are key for telling the world about your business: who you are, what you do, why you do it, and why people should care. They are an essential part of any business...
INFLUENCER CAMPAIGNS – A COMPLETE GUIDE FOR BRANDS
WRITTEN BY LOUISE SANSOM INFLUENCER MARKETING – WHAT DOES IT MEAN? Influencer marketing is the method of collaborating with individuals who have a high social media following to promote or raise awareness of a brand, among a dedicated, wide-reaching, or targeted...